YenCommerce
For eCommerce Entrepreneurs Looking To Dial In On Their Digital Marketing Skills
eCommerce Navigator
- Course Access: Receive access to the Navigator course. View the course modules below.
- Community Access: Get access to the YenCommerce community where you can meet other members.
Course Walkthrough
Module Breakdown
The Lens Of A 7-Figure Marketer
- Embodying The Lens Of A 7-Figure Marketer
- The Paradox Of Success
- Energy & Body Optimization
- Maximizing Output
- Preparing For The Numbers Game
- Maximizing Creativity & Breakthroughs
- Video & Book Recommendations
Direct Response Practical Fundamentals
- Selling Wants vs. Needs
- Building A Business For Ads
- Reverse Engineering
- Creating Excitement
- Excitement As Hot Buttons
- The Straight Line & Preframing Concept
- Market Research Basics
- Market Research Advanced
Qualitative Market Research That Generates Results
- Products That Sell & Work For Ads
- Examples Sellable Ad Products
- Researching Starting With Product Research
- Researching Starting With Audience Research
- Product Development & Sourcing
- Stages Of Awareness
- Direct Response & The Hook
- General Copy Guidelines & Templates
- Hooks & Body Copy Guidelines & Templates
- Crafting A Compelling Message
- Crafting A Compelling Offer
Converting Cold Traffic
- Creating A Trustworthy Brand
- The Zero To Trust Conversion Cycle
- Conversion Rate Optimization Must-Knows
- On-Site Red Flags
- The Customer Journey
- How To Watch & Optimize The Customer Journey
- How To Build A Shopify Store Like A Real Brand
- How To Choose A Brand Name
- What Is A Brand
Qualitative Facebook Ad Marketing
- The New Paradigm Of Facebook Ads
- Setting Up Facebook Ads
- Setting Up & Creating A Trustworthy Page
- Setting Up Conversion Tracking
- Setting Up Columns & Reading Metrics
- Avoiding Bans & Compliance
- High Converting Ad Principles
- Creating A High Converting Ad
- Sourcing High Converting Ads
- Planning & Researching
- Sourcing & Scripting Creatives
- Writing Ad Copies & Templates
- Launching Walkthrough
- Optimizing Walkthrough
- Scaling Walkthrough